March 20, 2026 | Anita Shah For the longest time, I looked at Perth the way most itineraries do—as a pause rather than a place. A clean, efficient arrival point before pushing clients towards Margaret River, the outback, or the coast. It was the city you landed in, adjusted to the time zone, maybe spent […]

March 20, 2026 | By Anita Shah The gin tasting we did in Perth was never meant to anchor a story. It sat quietly in the itinerary, positioned as a late afternoon add-on—something to do before dinner, not something to build a narrative around. But within minutes of stepping into Wandering Distillery, that assumption began […]

March 20, 2026 | By Anita Shah I’ll admit this upfront — I underestimated Busselton. Like many travel designers, I had mentally slotted it as a “pleasant coastal stop” on the way to somewhere else. A quick jetty visit, maybe a coffee, and then onward to Margaret River. Efficient. Neat. Sellable. And completely wrong. Because […]

March 19, 2026 | By Anita Shah Luxury travel often sells itself on ease. Seamless transfers, late breakfasts, unhurried mornings. But every now and then, an experience comes along that quietly challenges that idea — asking for effort first, and rewarding you later. Hot air ballooning in the countryside around Perth is exactly that. This […]